How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 25.06.2025 00:00
Good marketing is doing this well.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Product
Byron Allen Puts His Local TV Stations Up for Sale - The Hollywood Reporter
Perception
Processes
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
India's central bank beats market expectations to deliver an outsized rate cut of 50 points - CNBC
Price
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Place
Bitcoin nears $105K as Donald Trump demands 'full point' Fed rate cut - Cointelegraph
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.